Certificate in Digital Marketing

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Certificate in Digital Marketing

By Abhishek Kumar Uncategorized
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About Course

B.Sc in Digital Marketing

Explore the power of digital marketing with Qours’s 3-year B.Sc in Digital Marketing program. You will learn to work in different segments of the digital marketing sphere like website development, content development, social media handling, search engine optimization, and Google Adwords among others.

Key Takeaways

  • Learning to grow business online
  • Learning to work with industry-specific digital marketing tools
  • Handling live social media campaigns
  • Understanding the framework of digital marketing
  • Learning to use appropriate data analytical tools

Course Projects

Project 1

Learn how to increase website ranking using SEO techniques.

Project 2

Advertising on search engines such as Google, Bing, Yahoo.

Project 3

Optimizing social media and building a good brand image.

Project 4

Creating ads for various social media channels.

Project 5

Tracking visitors on website with Google Analytics.

Project 6

Portfolio Development.

Lab & Equipments

  • Adobe Premier editing suite
  • 326 Workstations (Window 7th Generation)
  • High end Mac systems
  • Digital Marketing discussion hall
  • Eight edit stations
  • Digital Marketing labs

Course Content

Syllabus

  • Basics of Marketing and Branding
    00:00
  • Digital Marketing vs Real Marketing
    00:00
  • Market Research
    00:00
  • Content Marketing
    00:00
  • Website designing and creation
    00:00
  • Search Engine Optimization
    00:00
  • Search Engine Marketing
    00:00
  • Email and Mobile Marketing
    00:00
  • Creating Digital Marketing plan
    00:00
  • SWOT Analysis
    00:00
  • Data and Digital Marketing Analytics
    00:00
  • Online Reputation Management
    00:00
  • Live project/Internship
    00:00

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